I have the Ride Time tour pack progressive turn signals. Ride time told me these were not quite as bright as the other turn signals he offers on the tour pack. What I like about the bright ass taillights is that you can program them very easily with a magnet. I would say that both Ride Time and BAL are of comparable brightness.
I have smoke lenses. I understand that if you really want a bright taillight you should stick with the red lenses.
I have the HD LED inserts for the tour pack rack and the fender guards from Harley they are basically useless and I don't recommend them.
I went to BAL and Ride Time because after looking at the Harley LED tail lights at the time they weren't very bright. I think that Harley has done a better job with them now.